Recruitment at Westfield Consulting Limited

Job Title: Head of Strategy

Location: Nigeria
Employment Type: Full-time
Industry: FMCG

Job Purpose

• The Head of Strategy is responsible for developing, implementing and driving the organization’s strategic vision and direction, practical support for the organization to identify issues which require further investigation or exploration, supporting the Executive team and Board to navigate key strategic decisions, shaping the overall strategic direction of the business.

Key Responsibilities
Develop long-term corporate strategy:

• Develop and implement comprehensive strategic plans
• Lead the formulation and execution of the company’s long-term strategic plan, aligning with business goals and industry trends.
• Provide strategic guidance and recommendations to stakeholders
• Work closely with stakeholders to ensure alignment between corporate strategy and operational execution.
• Lead strategic planning processes, including goal-setting, prioritization, and resource allocation
• To implement a pro-active programme of research and audience insights which effectively support strategic and service development

Develop and executive commercial strategy:

• Define and implement commercial strategies that align with the company’s business objectives and market opportunities.
• Lead the development of pricing models, product offerings, and go – to market strategies to maximize revenue and market shares.
• Collaborate with commercial, and product development teams and others to drive customer acquisition, retention, and revenue growth.
• Communicate strategy to stakeholders, including executives, employees, and external partners

Market analysis and business intelligence:

• Conduct market research and analysis to identify trends, customer needs, and competitive dynamics within the industry
• Monitor market conditions and competitor’s activities to adjust strategies accordingly.
• Provide insights and recommendations to stakeholders and senior management on market entry expansion opportunities and market trends.
• Build and develop a high-performing strategy team

Key Performance Indicators

• Alignment of organizational resources and capabilities with strategic objectives
• Successful implementation of strategic initiatives, measured by progress toward goals and objectives
• Positive ROI on strategic investments, such as acquisitions or new product launches.
• Effective identification and mitigation of strategic risks.
• Establishment of successful partnerships or collaborations that drive business growth.
• Increase in market share due to effective competitive strategy.
• Increase in revenue through strategic initiatives, such as market expansion or product innovation.

Requirements

• A good first degree in any field, Possession of a post graduate degree is an added advantage.
• A professional certification is an added advantage
• 7 – 12 years experience in strategy or similar role.

Salary
Very competitive

Application Closing Date
31st August, 2025.

How to Apply
Interested and qualified candidates should send their current CV to: victor.allu@westfield-consulting.com using the Job Title as the subject of the mail.

Note: Only shortlisted candidates will be contacted.

Job Title: Chief Operating Officer

Location: Nigeria
Report to: MD/CEO
Employment Type: Full-time

Job Purpose

• The Chief Operating Officer (COO) will be responsible for driving operational excellence, profitability, and growth across the QSR business.
• The role requires a seasoned executive with a proven track record in operational turnaround within QSR, Retail, or FMCG sectors in Africa, preferably in Nigeria.
• The COO will lead strategy execution, streamline operations, and ensure best-in-class customer experience while maintaining strict cost control and operational efficiency.

Key Responsibilities
Strategic Leadership & Business Growth:

• Develop and implement operational strategies that drive revenue growth, profitability, and market share expansion.
• Lead operational turnaround initiatives to improve cost efficiency, supply chain effectiveness, and restaurant performance.
• Ensure alignment between business goals and market dynamics to sustain competitive advantage in the Nigerian QSR sector.

Operations & Performance Management:

• Oversee daily operations across all restaurants, supply chain, and logistics functions to ensure seamless execution.
• Implement data-driven decision-making using KPIs such as sales per store, customer satisfaction scores, operational efficiency, and cost control.
• Improve speed of service, order accuracy, and quality assurance to enhance customer experience.

Supply Chain, Procurement & Cost Optimization:

• Develop and oversee an optimized supply chain model to reduce costs and prevent disruptions.
• Drive local sourcing strategies to mitigate currency risks and improve profitability.
• Work with vendors and partners to ensure quality, competitive pricing, and reliable delivery of raw materials

Financial & Profitability Management:

• Drive P&L accountability, ensuring each outlet contributes positively to the company’s bottom line.
• Identify and execute cost-saving initiatives while maintaining quality and efficiency.
• Lead initiatives to reduce wastage, optimize inventory, and enhance financial discipline across all operations.

People & Leadership Development

• Lead, coach, and develop a high-performing operations team that can scale with the business.
• Foster a culture of accountability, innovation, and customer-centricity.
• Ensure best practices in employee training, retention, and motivation across all levels.

Customer Experience & Brand Positioning:

• Enhance the customer experience strategy to improve brand loyalty and market positioning.
• Ensure high standards of food safety, hygiene, and quality control.
• Develop and execute innovative menu and service improvement initiatives based on customer feedback and market trends.

Technology & Digital Transformation:

• Drive technology adoption in POS systems, online ordering, delivery platforms, and AI-driven analytics to enhance operational efficiency.
• Lead digital transformation strategies to improve operational agility and customer convenience.

Key Performance Indicators

• Measure year-over-year growth in revenue, EBITDA, gross profit (GP), and profit after tax (PAT).
• Increase in sales and revenue compared to previous periods or targets.
• Return generated on capital invested in operational improvements, expansion, or new initiatives.
• Track market share growth in the Nigerian QSR sector.
• Successful entry into new regions or countries (e.g., within Nigeria or into neighbouring African markets).
• Monitor average monthly sales per store as a measure of outlet performance
• Use Net Promoter Score (NPS) or Customer Satisfaction Index (CSI) to gauge customer experience
• Evaluate labour-to-sales ratio and other operational cost metrics.
• Achievement of Supply Chain Department’s budget/targets/objectives
• Percentage of strategic initiatives (e.g., process improvements, technology adoption) that are fully executed on time and within budget.

Requirements

• Bachelor’s degree in Business Administration, Operations Management, Supply Chain, or related field. An MBA or relevant executive leadership certification is highly desirable.
• Membership of the CIPS, CILS, CILCS, CISCOM, Lean Six Sigma or any other related professional qualification is required.
• Experience & Industry Knowledge Minimum 15 years of leadership experience in QSR, FMCG, or Retail, with at least 5 years in a COO or equivalent role.

Knowledge:

• Proven track record of operational turnaround in a QSR/Retail/FMCG business in Africa, preferably Nigeria.
• Strong understanding of the Nigerian business landscape, consumer behaviour, regulatory requirements, and supply chain challenges.

Salary
Very competitive.

Application Closing Date
31st August, 2025.

How to Apply
Interested and qualified candidates should send their current CV to: victor.allu@westfield-consulting.com using the Job Title as the subject of the mail.

Note: Only shortlisted candidates will be contacted.

Job Title: Sales Manager

Location: Nigeria
Employment Type: Full-time
Industry: Information Technology

Job Purpose

• Sales Manager to help the organization in meeting its customer acquisition and revenue growth targets by keeping our company competitive and innovative.
• He/she will be responsible for maximizing our sales team potential, crafting sales plans and justifying those plans to the upper management.

Key Responsibilities

• Achieve growth and hit sales targets by successfully managing the Sales team.
• Assess the strengths and weaknesses of the Sales team and manage the Sales program accordingly.
• Provide on-the-ground support for Sales Representatives as they generate leads and close new deals.
• Design and implement a strategic business plan that expands company’s customer base and ensure its strong presence
• Own recruiting, objectives setting, coaching, performance review and reward of Sales representatives.
• Build and promote strong, long-lasting customer relationships by partnering with clients and understanding their needs.
• Present sales, revenue and expenses reports and realistic forecasts to the management team.
• Identify emerging markets and market shifts while being fully aware of new products and competition status.
• Plan to ensure achievement of divisional and personal target, aligning with company sales policies and strategies.
• Manage, develop, coach, control and motivate the sales force to develop their skill to ensure that a high professional standard is achieved and monthly sales target and KPI target are met.

Requirements

• B.Sc. / M.Sc. degree in Business Administration or a related field.
• 8+ years’ experience selling IT/enterprise solutions to major accounts.
• Successful previous experience as a Sales Representative or Sales Manager, consistently meeting or exceeding targets.
• Committed to continuous education through workshops, seminars and conferences
• Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization.
• Proven ability to drive the Sales process from plan to close.
• Strong business sense and industry expertise.
• Excellent mentoring, coaching and people management skills.

Salary
N1,000,000 – N1,500,000 Monthly.

Application Closing Date
29th August, 2025.

How to Apply
Interested and qualified candidates should send their recent CV to: victor.allu@westfield-consulting.com using the Job Title as the subject of the mail.

Note: Only shortlisted candidates will be contacted.

Job Title: National Sales Manager

Location: Nigeria
Employment Type: Full-time
Report to: General Manager (Commercial and Distribution)
Supervises: Regional Sales Managers (North, West, South and East)

Job Purpose

• The experienced and results-driven National Sales Manager will lead our sales efforts across Nigeria.
• The successful candidate will be responsible for building and managing sales channels, developing and executing sales strategies, and driving revenue growth across all our product.
• The ideal candidate will have a deep understanding of the Nigerian market, excellent leadership skills, and a proven track record of success in sales management.

Key Responsibilities

• Sales Strategy Development: Develop and execute national sales strategies to drive revenue growth, increase market share, and expand distribution channels.
• Sales Channel Management: Build and manage sales channels, including retail, wholesale, and distribution partnerships, to ensure nationwide coverage.
• Team Management: Lead and manage a team of sales representatives, providing guidance, training, and support to ensure achievement of sales targets.
• Retail Sales: Develop and execute strategies to drive retail sales growth, including managing relationships with key retail partners and ensuring product availability.
• Wholesale Sales: Build and manage relationships with wholesalers, distributors, and dealers to ensure widespread distribution of our products.
• Market Intelligence: Gather market intelligence on competitors, consumer behavior, and market trends to inform sales strategies.
• Sales Performance Monitoring: Monitor and analyze sales performance, identifying areas for improvement and implementing corrective actions.
• Budget Management: Manage sales budgets, ensuring effective allocation of resources and ROI on sales investments
• Reporting and Analysis: Provide regular sales reports, analysis, and insights to inform business decisions

Key Performance Indicators

• Achieve or exceed monthly and quarterly sales targets across all channels
• Increase the number of active retailers and distributors across key regions.
• High-performing, motivated team with clear accountability and reduced turnover
• Improved product availability and visibility in retail outlets nationwide.
• Strong relationships with key customers and reduction in complaints/returns
• Timely and accurate sales and demand forecasts shared with supply chain team
• Increased market share in new and existing territories.

Requirements

• A good first degree in social/ Management/Marketing/Business Administration.
• Membership of any professional body is and added advantage
• Minimum of 5 – 7 years Marketing hands on work experience in a similar role in a related industry (FMCG/Food)

Knowledge:

• Understanding of the Nigerian market, sales channels, and distribution networks
• Good knowledge of interrelationship between sales and other supporting units (Sales, Accounts, Logistics & and other future units)
• Knowledge of core Business Processes (Outlet Census and Mapping, Route Planning and Alignment, Field Sales, Distribution Management, Field Coaching/Training, etc
• Knowledge of Market Intelligence Gathering and Channel and Shoppers Behaviour and Adaptation trends
• Leads regional Field Sales function.
• Excellent leadership, communication, and interpersonal skills.
• Understands the roles and functions of supporting units (accounts, HR, etc)
• Demonstrated ability to motivate and develop people.
• Has ability to work with little or no supervision, show clear understanding of outlets coverage with mindset to lead in all outlets and be above competition.
• Quality reports.

Salary
Very competitive.

Application Closing Date
29th August, 2025.

How to Apply
Interested and qualified candidates should send their recent CV to: victor.allu@westfield-consulting.com using the Job Title as the subject of the mail.

Note: Only shortlisted candidates will be contacted.