Recruitment at Credpal Limited

Credpal is an innovative solution that seeks to combat the ever complex loan approval process that has deterred millions from achieving specific goals over the years. We believe quality of life can be drastically improved if individuals can easily make purchases and pay overtime at their convenience with reduced or no financial pressure, while also increasing their purchasing capabilities.

We are recruiting to fill the position below:

Job Title: Growth Marketer

Location: Nigeria
Job type: Full-time
Career Level: Senior Level

Purpose Statement

• We are seeking a strategic and data-driven Growth Marketer to spearhead user acquisition, brand awareness, and customer retention.
• This Growth Marketer will leverage data-driven marketing strategies to optimize customer acquisition cost (CAC), enhance conversion rates, and drive engagement across multiple channels

Responsibilities

• Develop and execute marketing strategies focused on user acquisition, retention, and brand awareness.
• Optimize paid and organic marketing channels, including Google Ads, Meta Ads, SEO, influencer marketing, and partnerships.
• Drive lead generation and conversion through marketing funnels and targeted campaigns.
• Work closely with sales, content, and digital marketing teams to align efforts and maximize impact.
• Utilize CRM, email marketing, and loyalty programs to enhance customer retention.
• A/B test ad creatives, messaging, landing pages, and other marketing assets for performance optimization.
• Monitor and improve marketing KPIs such as CAC, conversion rates, and engagement metrics.
• Analyze competitor strategies and market trends to identify growth opportunities.
• Implement marketing automation tools to streamline campaigns and improve efficiency.
• Generate reports and insights to inform business decisions and optimize growth initiatives

Requirements

• Bachelor’s Degree in Marketing, Business, or a related field.
• 3+ years of experience in growth marketing, digital marketing, or performance marketing (preferably in a fintech or high-growth financial service company).
• Proven experience in SEO, paid media, social media marketing, and content marketing.
• Hands-on experience with Google Ads, Meta Ads, SEO tools, CRM platforms, and marketing automation software.
• Strong analytical skills with expertise in data-driven decision-making and campaign performance tracking.
• Ability to execute A/B testing, funnel optimization, and customer segmentation strategies.
• Excellent communication and collaboration skills.
• Experience working with cross-functional teams including sales, product, and design.
• Ability to manage multiple campaigns simultaneously in a fast-paced environment.
• Strong problem-solving skills and a growth mindset to drive continuous improvement.

Benefits

• Competitive salary and benefits package.​
• Professional development and growth opportunities.
• A dynamic and innovative work environment.
• Hybrid work options for flexibility and work-life balance.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online

Job Title: Head of Sales & Revenue

Location: Nigeria
Job type: Full-time
Career Level: Senior Level

Purpose Statement

• We are looking for a Head of Sales & Revenue to own and scale our entire revenue engine across Sales, Partnerships, Revenue Operations, and Customer Success.
• You will work closely with Marketing, Product, and Data teams to ensure our go-to-market strategy converts into predictable, scalable growth.
• As a key member of the leadership team, you will define our revenue playbook, build world-class teams, and deliver measurable top-line growth.

Key Responsibilities
Revenue Leadership & Strategy:

• Own end-to-end revenue strategy, forecasting, and monetization.
• Define go-to-market plans for new products, markets, and partnerships.
• Set and deliver against ambitious revenue growth targets with clear KPIs.

Sales & Partnerships:

• Build and lead high-performing sales and partnerships teams.
• Create repeatable, data-driven sales processes for acquisition and upsell.
• Drive strategic alliances, channel partnerships, and B2B/B2C sales initiatives.

Revenue Operations & Analytics:

• Establish a RevOps framework for pipeline visibility, attribution, and forecasting.
• Collaborate with finance and data teams to track CAC, LTV, NRR, churn, and expansion revenue.
• Deploy modern tools like Salesforce, HubSpot, Gong, Looker, and Mixpanel for revenue analytics.

Customer Success & Retention:

• Partner with Customer Success to drive upsells, renewals, and long-term retention.
• Build processes to maximize net revenue retention (NRR) and customer lifetime value.

Cross-Functional Collaboration:

• Align with Marketing on acquisition strategies and funnel optimization.
• Provide feedback loops to Product for monetization features, pricing, and customer insights.

Requirements

• 8+ years in revenue leadership roles (Head of Revenue, VP Sales, VP Revenue, etc.) in high-growth tech companies.
• Proven record scaling revenue from early growth to tens/hundreds of millions ARR.
• Strong understanding of unit economics, sales operations, and GTM strategy.
• Experience managing multi-channel revenue teams across sales, partnerships, and success.
• Exceptional leadership, communication, and analytical skills.
• Exposure to FinTech, SaaS, or platform-based business models.
• Experience with international expansion and B2B/B2C revenue models.
• Familiarity with RevOps stacks and sales enablement platforms.

Key Metrics You Will Own:

• ARR Growth & Revenue Targets
• Net Revenue Retention (NRR)
• CAC vs. LTV Ratio
• Expansion & Upsell Revenue
• Sales Pipeline Coverage & Forecast Accuracy

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online

Job Title: Head of Retail Sales – (BNPL)

Location: Nigeria
Job Type: Full Time/Hybrid
Level: Senior Level

Purpose Statement

• We are in search of a highly skilled and experienced Head of Retail Sales to lead and accelerate CredPal’s retail credit growth.
• In this role, your primary responsibility will be to own BNPL retail disbursements end-to-end from aggressively driving merchant sign-ups and onboarding, to activating new BNPL users daily, to achieving ₦3B+ monthly disbursement targets.
• This position requires a hands-on leader who doesn’t just design sales strategies but actively executes them in the field.
• The ideal candidate will bring a minimum of 5–7 years of successful credit or retail sales leadership experience, with a proven track record of exceeding ambitious revenue and disbursement goals.
• You must demonstrate strong financial acumen, the ability to scale sales teams, and the drive to build a performance culture that consistently delivers results.
• Above all, we’re looking for someone who can inspire, mentor, and motivate a high-performing retail sales team, while ensuring operational discipline and portfolio quality through effective credit risk management.

Responsibilities
Ownership:

• Define and execute BNPL retail strategy aligned with company growth goals.
• Drive merchant acquisition and onboarding at scale.
• Grow BNPL consumer adoption and GMV penetration.
• Own P&L for the retail BNPL vertical, including pricing, margins, and risk metrics.
• Build partnerships with major retail chains and e-commerce platforms.
• Collaborate with Product, Risk, and Growth teams on GTM plans and feature roll-outs.
• Lead sales, account management, and merchant success teams.
• Implement data-driven tracking for merchant and consumer growth KPIs.

Retail Channel Activation:

• Identify, develop, and scale high-converting retail distribution channels (offline, online, or merchant-integrated).
• Directly engage and activate new merchants or customer-facing partners when required.

Lead Generation & Conversion:

• Build and execute end-to-end lead generation strategies for retail credit users.
• Optimize conversion funnels through insight-driven testing, customer feedback, and market behavior.

Merchant Engagement & Acquisition:

• Identify key retail merchant opportunities and onboard them into CredPal’s credit ecosystem.
• Support merchants to drive customer awareness and product adoption.

Portfolio Quality & Repayment:

• Ensure credit disbursed are to creditworthy customers through proactive screening and behavior monitoring.
• Monitor repayment performance and collaborate cross-functionally on delinquency mitigation initiatives.

Data-Driven Execution:

• Maintain and analyze dashboards for KPIs such as disbursement volume, active users, credit utilization, and repayment rates.
• Use insights to inform strategic decisions and field interventions.

Market Intelligence:

• Stay informed on retail lending trends, competitor activity, and customer behavior.
• Proactively adapt strategies based on evolving market realities.

Cross-Functional Coordination:

• Work closely with credit risk, operations, marketing, and product teams to ensure end-to-end efficiency in credit disbursement and usage.

Reporting & Forecasting:

• Deliver regular performance reports with insights and actionable recommendations.
• Forecast monthly sales and disbursement projections with accuracy and accountability.

KPIs / Success Metrics:

• Monthly Retail BNPL Disbursement Volume – Total value of BNPL disbursed each month
• Number of Active Disbursed Users – Count of unique users with active BNPL disbursements
• Daily/Weekly Disbursement per Channel – Breakdown of BNPL disbursements by sales/merchant channel
• Lead Conversion Rate (Onboarding → Disbursed) – % of leads that convert from signup to first disbursement
• PAR (Portfolio at Risk) below benchmark – Maintain delinquency within approved benchmark levels
• Credit Repayment Collection Rate – % of BNPL repayments collected on time
• Sales Team Productivity – Disbursement and revenue contribution per sales rep

Requirements

• Bachelor’s Degree in Business, Finance, Marketing, or related field; MBA is a plus.
• 5+ years in BNPL, payments, retail lending, or e-commerce leadership roles with proven growth and partnership track record.
• Proven track record of meeting or exceeding credit disbursement targets.
• Strong understanding of merchant financing, and disbursement mechanics.
• Data-driven mindset with strong analytical and reporting skills.
• Excellent communication, negotiation, and stakeholder management skills.
• Strong business acumen and knowledge of Nigeria’s lending landscape.
• Familiarity with CRM tools, disbursement platforms, and digital onboarding flows

Benefits

• Competitive salary with performance-based incentives and bonuses.
• Opportunity to work with a high-growth, innovative fintech company.
• Collaborative and supportive work environment.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online

Job Title: Business Development & Partnerships Executive

Location: Nigeria
Job type: Full-time
Career Level: Mid Level

Purpose Statement

• We are seeking a dynamic Business Development Executive with a focus on Partnerships to spearhead strategic collaborations and drive business growth.
• Your role is instrumental in identifying, negotiating, and fostering key partnerships that will expand our market presence and contribute significantly to revenue generation.
• Join us in shaping innovative and mutually beneficial alliances that propel our organization to new heights.

Responsibilities

• Identify and pursue new corporate business opportunities to drive revenue growth.
• Build and maintain strong relationships with key decision-makers in target industries.
• Develop and execute strategic partnership initiatives to enhance business expansion.
• Conduct market research and competitor analysis to stay ahead of industry trends.
• Work closely with internal teams to develop tailored solutions for corporate clients.
• Manage the entire sales cycle, from lead generation to negotiation and closing deals.
• Ensure seamless onboarding and account management for new corporate clients.
• Collaborate with marketing to design targeted campaigns for corporate prospects.
• Track and report on KPIs, revenue targets, and business development efforts.
• Represent the company at corporate events, networking functions, and industry conferences.

Requirements

• Bachelor’s Degree in Business Administration, Sales, Marketing, or a related field.
• 3+ years of proven experience in corporate business development, sales, or partnerships in a fintech or high-growth financial service company.
• Strong B2B sales and negotiation skills with a track record of closing high-value deals.
• Proven experience in building and managing strategic corporate relationships.
• Excellent communication, presentation, and interpersonal skills.
• Ability to analyze market trends and create data-driven sales strategies.
• Proficiency in CRM tools, Microsoft Office, and Google Suite.
• Self-motivated, target-driven, and able to work independently.
• Experience in fintech, financial services, or high-growth companies is a plus.
• Ability to manage multiple projects and thrive in a fast-paced environment

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online